The article that i read was Google, Apple, Microsoft top global brand survey. This article well is about which kind of technology brand is better. And they are saying that the Google, apple, Microsoft are the three most valuable brands in the world according to Brand Finance. Also that Google was in the list because it was the most value brand worth $48.2 billion dollars, and apple took it as second place with 33 percent overtaking Microsoft. Well in my opinion to the article all of these three brands are good no matter what, the reason why is because they are advanced and also because they help us with our homework. For Example if you need help finding something you can also research it at Google, or if you want to download something or anything there is Apple, and if you want to type an essay or do charts in the computer there is Microsoft. That’s why these are the best three brands because they can help us with a lot. Well another thing that was in the article was about the banks, that some banks had drop brand value because HSBC over took two of the banks which is Wells Fargo and Bank of America.